CONTENT MARKETING Archives - KONGRES – Europe Events and Meetings Industry Magazine

Kongres Magazine’s Pioneering Research on Content Marketing of Meetings Destinations

Gorazd Čad — Mon, 05 Apr 2021 09:57:48 +0000

The post Kongres Magazine’s Pioneering Research on Content Marketing of Meetings Destinations appeared first on KONGRES – Europe Events and Meetings Industry Magazine.

SALES WITHOUT SELLING: Why do classical sales messages not work?

Gorazd Čad — Thu, 19 Nov 2020 19:55:07 +0000

The post SALES WITHOUT SELLING: Why do classical sales messages not work? appeared first on KONGRES – Europe Events and Meetings Industry Magazine.

How do you know if your content offers value?

Gorazd Čad — Wed, 15 Jul 2020 05:15:25 +0000

The post How do you know if your content offers value? appeared first on KONGRES – Europe Events and Meetings Industry Magazine.

Christine Roche: Content marketing is an integral part of our marketing strategy

Gorazd Čad — Mon, 25 Nov 2019 12:38:17 +0000

The post Christine Roche: Content marketing is an integral part of our marketing strategy appeared first on KONGRES – Europe Events and Meetings Industry Magazine.

The digital beast is hungry for content… FEED IT!

Gorazd Čad — Tue, 19 Nov 2019 15:06:46 +0000

The post The digital beast is hungry for content… FEED IT! appeared first on KONGRES – Europe Events and Meetings Industry Magazine.

SEEING IS BELIEVING: Having a good brand amplifies your event idea

Gorazd Čad — Fri, 08 Nov 2019 13:10:04 +0000

The post SEEING IS BELIEVING: Having a good brand amplifies your event idea appeared first on KONGRES – Europe Events and Meetings Industry Magazine.

CONTENT IS KING: We don’t create events, we tell stories

Gorazd Čad — Wed, 24 Jul 2019 11:49:11 +0000

The post CONTENT IS KING: We don’t create events, we tell stories appeared first on KONGRES – Europe Events and Meetings Industry Magazine.

Free Propaganda – The vicious circle of modern marketing

Gorazd Čad — Fri, 29 Mar 2019 08:16:36 +0000

The post Free Propaganda – The vicious circle of modern marketing appeared first on KONGRES – Europe Events and Meetings Industry Magazine.

Pleasant ‘content marketing’ socialising over the city

Gorazd Čad — Tue, 30 Oct 2018 19:53:42 +0000

The post Pleasant ‘content marketing’ socialising over the city appeared first on KONGRES – Europe Events and Meetings Industry Magazine.

Maribor meeting planners finding their new talent

Gorazd Čad — Thu, 05 Oct 2017 05:14:35 +0000

Meeting planners from North-East Slovenia joined a one day workshop held at the Habakuk Hotel in Maribor on October 3rd. The workshop, entitled »Spotlights From Slovenia«, offered insights into an increasingly used artistry in the meeting industry’s digital marketing – creative writing. Gorazd Čad (Toleranca Marketing) held an educational presentation, while Matjaž Jug (ETC Adriatic) […]

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How to use technology and content to build experiences that matter

Gorazd Čad — Thu, 29 Sep 2016 05:17:46 +0000

The post How to use technology and content to build experiences that matter appeared first on KONGRES – Europe Events and Meetings Industry Magazine.

Design your meeting with interaction at heart

Gorazd Čad — Wed, 20 Jul 2016 07:04:31 +0000

The post Design your meeting with interaction at heart appeared first on KONGRES – Europe Events and Meetings Industry Magazine.